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Digital marketing blog

Helping data-driven marketers lower costs, increase leads, and build the world’s most beloved brands.

It’s time to talk campaign strategy. What are the key steps to creating an epic, results-oriented ad campaign on social[...]
In 2020, you can make social media algorithms work for you and get your ads to show up in more[...]
Paid advertising is a vital part of any digital marketing strategy. But what actually is it? What are the benefits[...]
Whenever there’s two of something, there is debate about what gets more bang for your buck. So what’s better -[...]
Whether you’re new to social media advertising or a seasoned specialist, this guide will help you navigate the wide variety[...]

Back in 2002, in the now-mythical early era of digital and online marketing, marketing guru Seth Godin published his best-seller,  Purple[...]

Marketing students at the University of Sydney are measuring the performance of digital and social media projects using the Digivizer[...]

Brian Gibson, Head of Digital Strategy & Partnerships, Digivizer As the Coronavirus (COVID-19), now a pandemic, spreads across the world,[...]

Following International Women’s Day that celebrates and highlights the successes of women who overcome the challenges and obstacles that still[...]

Within 24 hours last week, Jeanswest entered voluntary administration, and headphone giant Bose revealed it will shut all retail stores[...]

An AlixPartners study recently found that global consumer product companies in 2018 wasted $50 billion, or more than half their[...]

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