Paid Search

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The recent article by Amanda Chicago Lewis on The people who ruined the internet touched nerves with a number of[...]

Get your brand in front of those who have an active intent to buy. Pay-per-click (PPC) marketing is an effective[...]

Add paid search and media into your marketing mix! With frequent algorithm updates, organic media isn’t enough to boost your[...]

In this article, we'll guide you through how to find your web pages' SEO ranking and how to use those[...]
Some marketers call this debate as simple as organic vs paid. Get answers about the specifics of both in this[...]
PPC is another one of those marketing acronyms that can have multiple meanings. We break down all the most common[...]

Welcome the fifth, and final, instalment in our series on how and why to use Amazon Ads in your marketing[...]

Discover how you can improve the cost-effectiveness of your paid digital advertising by measuring the right metrics, like your Quality[...]

When it comes to advertising, both in the US and around the world, there is an established duopoly that dominates[...]

Ecommerce businesses need to consider how to add Amazon Ads to their digital marketing strategy. Here's how to get started.[...]
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