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Helping data-driven marketers lower costs, increase leads, and build the world’s most beloved brands.

A step by step guide to getting started With over 1 billion current users worldwide, there’s no escaping the sensation[...]

Some marketers call this debate as simple as organic vs paid. Get answers about the specifics of both in this[...]

Are you considering TikTok Ads? A question often asked about TikTok is, “is it for business, and how does it[...]

To ensure an ROI on your ads, make sure they adhere to the latest platform-specific ad specs and design guidelines.[...]

By Emma Lo Russo, CEO, Digivizer Where to next in the digital ocean depends on the freedom to change route[...]

PPC is another one of those marketing acronyms that can have multiple meanings. We break down all the most common[...]

Welcome the fifth, and final, instalment in our series on how and why to use Amazon Ads in your marketing[...]

On “Masters of Metrics”, Emma Lo Russo talks to Virginia Wheway, VP of Data and Analytics at Koala, about deploying[...]
Discover how you can improve the cost-effectiveness of your paid digital advertising by measuring the right metrics, like your Quality[...]

When it comes to advertising, both in the US and around the world, there is an established duopoly that dominates[...]

Learn more about Return on Ad Spend (ROAS) - what it is, why it's important, how to calculate it and[...]
Amazon Advertising is the newest tool to add to your marketing mix. Here’s ten reasons why you to invest in[...]
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