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A young woman against a yellow background with the title Why we NEED Generally Accepted Marketing Principles

A young woman against a yellow background with the title Why we NEED Generally Accepted Marketing Principles

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Harness Generally Accepted Marketing Principles for success

February 23, 2022

A young woman against a yellow background with the title Why we NEED Generally Accepted Marketing Principles

A young woman against a yellow background with the title Why we NEED Generally Accepted Marketing Principles

Digivizer CEO, Emma Lo Russo, explains why it’s time to take the measure of digital marketing and make marketing governance a priority. In accounting, there are Generally Accepted Accounting Principles. In boardrooms, there’s corporate and financial governance, particularly important and mandated in law for listed and private companies. Marketing [...]

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