Resources

Category: Marketing

Helping data-driven marketers lower costs, increase leads, and build the world’s most beloved brands.

Marketing under the watchful eye of the C-suite

by Emma Lo Russo, CEO. Digital marketing can be seen as a set of levers operated to improve performance.  This[...]

GA4 Migration: The Definitive Guide for those who want to know

A storm is brewing in the world of analytics: the migration from Universal Analytics (UA) to Google Analytics 4 (GA4).[...]

Unleash Your Marketing Potential: 5 Reasons to Join Digivizer

In a world where every click, view, and interaction counts, it’s easy to get lost in the swirl of digital[...]

Digivizer named Australia’s first LinkedIn Marketing Partner

We have exciting news to share!  We’ve been appointed to LinkedIn’s global Marketing Partner Program, making us the first Australian-based[...]

Expand your customer base with a lead generation campaign

Every business relies on customer support and revenue. It’s what powers the engine of a business, driving it forward. Harvesting[...]

Live a growth mindset with a data-driven marketing strategy

When things fall short, we’re usually faced with two choices. Give up. Or get up and try again. This remains[...]

Your guide to a great paid social ad

Organic media can only get you so far. You’ll probably need paid social ads to reach your destination. If you[...]

How-to Optimize SEO and Boost Search Ranking

In this article, we'll guide you through how to find your web pages' SEO ranking and how to use those[...]

What is Paid, Owned and Earned Media?

Paid, owned and earned media are vital components of the marketing mix. Make sure you're across all three as you're[...]

Harness Generally Accepted Marketing Principles for success

Digivizer CEO, Emma Lo Russo, explains why it’s time to take the measure of digital marketing and make marketing governance[...]

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