Media Room

April 10, 2019 - 6 minute read

This is our media resource center: media releases, media assets and links to recent coverage.

Media releases are published on this web site and distributed via PRWire (search Digivizer).

Journalists and media outlets should contact Alan Smith, Head of Strategic Business Communications, on alan.smith@digivizer.com, or at Twitter.com/alansmithoz.

Digivizer Media Announcements

Sydney, 15 May 2019: SuperFastDiet, the company offering new hope to weight watchers with its intermittent fasting diet program, is using data-driven marketing to build its community of customers.  As a startup, the company wanted to rely on digital and social marketing. The team knew that, although they had digital marketing experience, they needed a digital partner to take their business to the next level, and turned to Digivizer. Read the full media release here.

3 April 2019: Digivizer and Investible create strategic partnership: helping startups grow faster using data-driven digital marketing. Early-stage investment group Investible and Digivizer have formed a strategic partnership to help startups set up and use data-driven digital marketing programs and processes. The partnership is an investment by both companies in startups and early-growth companies across multiple vertical markets. Read the full media release here.

25 March 2019: Digivizer and the University of Newcastle announce collaboration to support the next generation of PR practitioners. Digivizer and the University of Newcastle have announced a collaboration that will see students taking the Public Relations Strategy Course use Digivizer’s digital marketing platform. Students will use Digivizer to learn about the effectiveness of communications content, messages and strategy for a number of  real-world clients based in the NSW Hunter Valley region. Read the full media release here.

13 March 2019: Digivizer invests in the next generation of digital marketers with joint partnership with Deep Digital. Digivizer is partnering with Hamilton-based Deep Digital to provide the 70+ business managers, academics and students, who will attend a workshop on Creating Value with Analytics, access to Digivizer’s digital marketing platform. Digivizer will provide registered participants with free licences for 12 months. Read the full media release here.

20 February 2019: Martech update: Digivizer Brand Space solves brand complexity in digital and social media performance analytics. Digivizer makes  it easier for businesses to manage multiple brands, and to understand and report on their digital and social paid, owned, and earned media performance.  Digivizer Brand Space lets business owners and digital marketing managers easily add, group and manage the data from multiple brands effortlessly and affordably, across all main digital and social platforms. Read the full media release here.

11 February 2019: Oh Crap: the SMB using social media to turn dog poop into sales. As a startup, every dollar of Oh Crap’s marketing budget has to count. Henry Reith is using Digivizer’s SaaS platform to understand how his budget is actually performing across multiple social and digital media platforms. Using Digivizer means Henry Reith is able to track all he needs to in real-time, across platforms, and so create tactical programs that make a real difference to outcomes, as well as letting him take a more-strategic view of his marketing efforts. Read the full media release here.

30 January 2019: Martech update: helping everyone become better digital marketers (especially SMB business owners): CEOs and founders of SMBs focus on growing their businesses. It remains essential for them to know how to get the best out of their digital marketing investment. Yet many are not experts at digital marketing. Digivizer has launched Digivizer Academy, built on its digital marketing analytics platform, to help these business owners understand the performance of their content and marketing across all their digital and social paid, owned and earned media channels. Read the full media release here.

6 November 2018: Martech update: Digivizer adds ranked engagement of organic media across social channels for content-marketers. Digivizer continues to add new features to its digital marketing analytics platform for digital marketers and business owners. Using Digivizer’s platform, businesses can now get the insights they need into paid, owned and earned digital media in a single platform in real-time. Read the full media release here.

10 October, 2018: Bluemouth Interactive chooses goto.game to “supercharge” social engagement with gamers. Goto.game has won Bluemouth Interactive’s business to manage, nurture, grow and engage with the brand’s influencer and social communities. The program will cover the extended Bluemouth Interactive brand portfolio, including SCUF Gaming, LucidSound Audio, XRocker Gaming Chairs, Prima Strategy Guides, PowerA Accessories, Nacon Accessories and RDS Gaming Accessories. Goto.game will use Digivizer’s real-time digital analytics platform to report on channel performance, influencer and user-generated content, and content performance. Read the full media release here.

9 October 2018: Digivizer launches new digital campaign performance platform for every business. Digivizer has launched its digital analytics technology, previously available only as enterprise implementations, as a SaaS solution for organizations of any size. The new product delivers value to all businesses of any size and skill set, by allowing anyone responsible for digital marketing to track their digital investments across multiple social and search channels. The combination of paid media performance tracking, and owned and earned media tracking, at an affordable price, provides a breakthrough capability not previously available to small-to medium-sized businesses and start-ups. Read the full media release here.

9 August 2018: Goto.game lands Bethesda.  Goto.game has won the Bethesda business to manage, nurture, grow and engage with the brand’s influencer and user communities. The one-year program will cover the extended Bethesda game franchises, including The Elder Scrolls®, Fallout®, DOOM®, QUAKE®, Wolfenstein®, Dishonored®, The Evil Within™, Prey® and RAGE®. Read the full media release here.

24 November 2017: Emma Lo Russo speaking at StartCon 2017. Digivizer CEO Emma Lo Russo is speaking at this year’s StartCon. Her presentation is The Good, the Risky and the Frightening – Conquering the fear of being an entrepreneur. She’ll be sharing her experiences of what it means to take a concept from an idea to a company employing over 60 people, about letting go of the safety of the corporate world, of doing it twice, and how to overcome those nagging fears that lurk behind every decision. Read the full media release here.

8 November 2017: Digivizer expands into Asia, providing team coverage across 13 countries. Sydney-based social and digital analytics technology company Digivizer has opened its first operation overseas. To serve the bigger growth opportunity in Asia, Digivizer has relocated some of its key social strategy, content and analytics resources to Singapore, and hired regional resources to cover Singapore, the Philippines, Malaysia, Indonesia, New Zealand, Thailand, Vietnam, Cambodia, Myanmar, Sri Lanka, Bangladesh, and South Korea. Read the full media release here.

3 November 2017: Digivizer recognized for excellence in data analytics. Digivizer has won two of this year’s BigInsights Data Innovation Awards – for Best Customer Insights and Best Industry Application of Data Analytics. The Federal Assistant Minister for Industry, Innovation & Science, The Hon. Craig Laundy MP, and NSW Minister for Innovation & Better Regulation, The Hon. Matt Kean, presented the awards. The BigInsights Data Innovation Awards recognize teams and end-users undertaking ground-breaking work using data analytics and IoT to deliver business outcomes. Read the full media release here.

18 August 2017: Digivizer starts new venture to tap into $65 billion APAC gamers’ market. Australian social and digital analytics technology company Digivizer has launched a new venture to tap the global esports and online games market. Goto.game is a media hub, run by gamers for gamers, designed to connect great content, events, activations, competitions and influencers within the one ecosystem. Read the full media release here.

8 March 2017: Brands should not compete with creators & storytellers. Digivizer, Australia’s leading social analytics and activations company, has a message for Australian companies: don’t attempt to translate the marketing methods and measures of the past 30 years to today’s digital engagement world. They won’t work. Read the full media release here.

6 March 2017: Celebrating workplace diversity & equality by giving a day back to employees.
Digivizer, Australia’s leading social analytics and activations company, has made a commitment to workplace equality and diversity to recognize International Women’s Day. The company is introducing an additional day of paid leave for all employees. Read the full media release here.

18 April 2016: Are professional investors missing a social media trick? How investment managers can use the social web as part of their due diligence checks. It’s a question that the Australian Private Equity & Venture Capital Association Limited (AVCAL) aims to answer at a forthcoming workshop on tapping the benefits of the social web. How do investors in Australia use the social web to gain insights into candidates for their funds? Most importantly, how might investment managers in Australia use the social web to gain an edge, to spot that next potential investment superstar? Read the full media release here.

10 December 2014: Deloitte and DIGIVIZER join forces to bring real-time social analytics to strategic business consulting. Professional services firm Deloitte Australia and Australia’s leading people-centric social analytics technology company DIGIVIZER have today signed an exclusive Alliance Agreement to create new strategic business consulting and technology services. Read the full media release here.

5 May 2014: Social analytics company DIGIVIZER wins latest round of Carnegie’s Den. Social analytics technology company DIGIVIZER has won the latest round of Carnegie’s Den, the  investment ‘speed dating’ vehicle of Mark Carnegie’s investment company, designed to provide a platform for entrepreneurs to gain direct funding from a network of investors. Read the full media release here. Read the full media release here.

7 October 2013: CEO Emma Lo Russo receives 2013 AGSM Women Leaders in Business Award. Read the full media release here.

19 July 2013: Australian social start-up DIGIVIZER adds new business, new people. Australian social media technology start-up DIGIVIZER, operating at the intersection of social, big data and CRM, is expanding on the back of growing business. Read the full media release here.

7 March 2013:  Social media strategy in the Australian Federal Election campaign to date: pass or fail? The Australian Federal Election has been in sort-of-full-swing for about four weeks, and the use of social media by all parties seems less than it could and should be. Read the full media release here.