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A young woman against a yellow background with the title Why we NEED Generally Accepted Marketing Principles

A young woman against a yellow background with the title Why we NEED Generally Accepted Marketing Principles

Featured Article

Harness Generally Accepted Marketing Principles for success

February 23, 2022

A young woman against a yellow background with the title Why we NEED Generally Accepted Marketing Principles

A young woman against a yellow background with the title Why we NEED Generally Accepted Marketing Principles

Digivizer CEO, Emma Lo Russo, explains why it’s time to take the measure of digital marketing and make marketing governance a priority. In accounting, there are Generally Accepted Accounting Principles. In boardrooms, there’s corporate and financial governance, particularly important and mandated in law for listed and private companies. Marketing [...]

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7 ways to boost online sales blog header image

7 ways to boost online sales blog header image

Analytics, Marketing

7 ways to boost your online sales

There's an ongoing battle of organic vs paid search marketing. Read our guide to work out which is better for your business. [...]

November 13, 2020

organic vs paid search blog header

organic vs paid search blog header

Google Ads, Paid Search

Organic Vs Paid Search: what’s better for your business?

There's an ongoing battle of organic vs paid search marketing. Read our guide to work out which is better for your business. [...]

November 5, 2020

Paid Social vs Paid Search blog header

Paid Social vs Paid Search blog header

Paid Search, Paid Social

Paid Search vs Paid Social – What’s Better?

Businesses can’t (and shouldn't) market everywhere all the time. We take a good look at the pros and cons of social and search ads. [...]

October 22, 2020

What is paid search blog header

What is paid search blog header

Google Ads, Paid Search

What is Paid Search?

Search engine advertising, or paid search, is an important part of any business’ online marketing strategy. Learn how to get started here. [...]

October 12, 2020

IG-FB-Shop-Blog-Header

IG-FB-Shop-Blog-Header

Facebook, Instagram

Your Guide to the New and Improved Facebook and Instagram Shops

Facebook and Instagram have made some much-needed, long-awaited changes to their Shopping setups. Use this guide to power up your selling! [...]

September 23, 2020

How to Use LinkedIn Stories for Your Business

How to Use LinkedIn Stories for Your Business

Guides, LinkedIn

How to Use LinkedIn Stories for Your Business

Here's how authentic LinkedIn Stories with photos, video, stickers and more will help your business stand out on this professional platform. [...]

September 10, 2020

Instagram Reel Blog Cover

Instagram Reel Blog Cover

Guides, Instagram

Your Guide to Instagram Reels for Business

Instagram Reels is a new social media video feature recently rolled out in 50 countries. Here's how businesses can make the most of it. [...]

August 19, 2020

title of rising jobs in social media

title of rising jobs in social media

Paid Social

10 Rising Jobs in Paid Social

Just as social media algorithms and strategy change all the time, so do social media job titles, descriptions and responsibilities. [...]

August 12, 2020

10 steps to create amazing paid social media campaigns

10 steps to create amazing paid social media campaigns

Paid Social

10 Steps to Create Amazing Paid Social Media Campaigns

It’s time to talk campaign strategy. What are the key steps to creating an epic, results-oriented ad campaign on social media? [...]

July 15, 2020

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